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ReferLocal and NimbleCommerce Announce Partnership to Provide Best of Breed Local E-Commerce Solution

July 9, 2014

Top customers like Times-Shamrock Communications and Mohegan Sun Casino benefit from superior e-commerce experiences

WILKES-BARRE, PA – July 9, 2014 –ReferLocal, a member-only local digital marketing and e-commerce platform, announced today that it has selected the NimbleCommerce platform to power its deals and offers network at deals.referlocal.com.

Their deal website will be re-launched mid-summer with a number of improvements and enhancements, all made possible by the NimbleCommerce platform including:

  • A dynamic network with thousands of offers and deals, which allows publishers to share their offers or pull in offers from others – all with a single click
  • Advanced shopping cart with personalization, cross-sell, shopping cart abandonment tracking, and guest checkout
  • A full suite of promotion and marketing automation – SEO, email, ad widgets and social
  • Advanced merchant portal – including analytics dashboard, merchant redemption app and merchant self-service option.

ReferLocal has saved thousands of consumers millions of dollars by helping newspapers, radio and TV companies connect local consumers with local businesses through various digital marketing and e-commerce solutions, including its flagship local offers program.

"The decision to partner with NimbleCommerce was easy because they are the clear and unequivocal leader in providing e-commerce solutions to digital publishers" said ReferLocal CEO Kristopher Jones. "The end result is that ReferLocal’s valued publishers, advertisers, and members will receive an enhanced technology experience, while gaining access to more options to save and make money through ReferLocal."

"ReferLocal is the number one destination in Pennsylvania for consumers looking for exceptional local offers," said Prashant Nedungadi, founder and CEO of NimbleCommerce. “We're delighted they chose NimbleCommerce to scale their e-commerce operations, offer buyers more choice through the NimbleNetwork, and accelerate their business expansion.

As part of this transaction the two companies are also announcing that Kristopher Jones will join the NimbleCommerce Board of Advisors.

About ReferLocal:
Founded in 2011 by serial entrepreneur Kristopher Jones, ReferLocal connects newspapers, radio, and TV followers with local businesses through various digital marketing and e-commerce solutions, including its flagship local offers program. Since inception ReferLocal has helped hundreds of thousands of consumers save millions of dollars through exclusive partnerships with media companies such as Times Shamrock Communications, The Day Publishing Company, The Milwaukee Radio Alliance, Orlando Weekly, Detroit Metro Times, Bold Gold Media, and New Age Media. To learn more, visit http://www.referlocal.com.

About NimbleCommerce
NimbleCommerce is the largest enterprise offers and promotions platform that connects media companies to merchants and buyers through the NimbleNetwork -- the largest offers network in the world with nearly 100,000 merchants worldwide and over 20 million buyers. The company enables audience owners and large publishers to create new revenue streams through ecommerce, paid offers, free coupons, and other local marketing programs. To learn more, visit http://www.nimblecommerce.com.